Rihanna has just signed a deal with Clinique to record a song for their Happy fragrance. Don't expect to see her face on any of the commercials though. Clinique has made it very clear they are using Rihanna's voice NOT her image.
Clinique has signed country singer Julie Roberts and pop/R&B singer Rihanna to sing a song that will be used in radio advertising for the brand's Happy fragrance this fall.
The tune, "Just Be Happy," was written by singer/songwriter Ne-Yo.
"These girls are the voices of Clinique, not the faces," said Lynne Greene, global president of Clinique, who noted that the brand partnered with Island/Def Jam records for the effort. "They both sing this song in very distinct and different ways and they will be run as different spots." |